Use Social Media Right Now!

To keep up with the current state of society, I am prioritizing research by articles. The known resources are pumping up the volume of virtual tour software and Zoom, among others. The virtual lifestyle communications are necessary to interact and be a part of things. Whether a business or personal event was canceled, companies are participating in offering online workshops and private events via Zoom and Google Meets. Many praise these resources as being the grail of information; however, they forget a critical tool many of us already have, social media.

We all have social media for free. Within each platform are features that lend to virtual live communications. Connecting with a multitude of people who already spread your message is easily found through online platforms like LinkedIn, Twitter, Facebook, and Instagram. Include these platforms in your repertoire of services to navigate the online communication realm. Let’s discuss essential features for you to start using today.

Instagram and Facebook LIVE: Both of them are intertwined because they are essentially a similar service offering outside of being on two separate social media platforms. Instagram and Facebook LIVE help you connect with those who follow you in real-time while you are live. Select and topic and away you go. Position yourself in a quiet spot with a good background in your office or living room. Make sure to grab a phone tripod to be hands-free during the recording. 

Facebook Messenger Video Chat: That’s right! Facebook has your back with video chat. Messenger is an easy way to stay in touch with your Facebook friends. Many mix business and personal contacts, especially on Facebook. Without adding any new programs or sending email invites, you can smoothly call a friend to chat and a colleague to strike up a deal. 


Facebook Group: Facebook is getting two times the love today. Continue to interact with close clients and advocates by bringing like minds together by creating a Facebook group. Use this feature to educate and share news about your expertise or community. Now that many are homebound, your group can serve as an outlet to meet new people and learn new skills, all thanks to you!

There you have it. Align your business with new software and the platforms you already use. Many times you access a tool for one reason and do not browse the remainder of the capabilities. Choose to prioritize learning the full breadth of each device thoroughly. Redefine your reputation by acquiring knowledge to help your clients and continue business online and at home.


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