monthly marketing plan
When you choose to work with Francesca Ragucci Marketing, you are choosing to open up your business to more possibilities. That is because I am dedicated to building your brand, expanding your network, and deepening your relationships with your potential clients and business partners.
Your business will receive a distinct experience focusing on your core values.
Social Media Marketing
FACEBOOK, LINKEDIN, TWITTER, INSTAGRAM
Social Media is about relationship building. Social spaces are essential for brand awareness & advocacy. This digital space will allow me to grow & foster ongoing relationships. Campaigns on these platforms allow real-time data to achieve your goal. We will strategize effective ways to present your business through content creation, photography& graphics.
LOGO, FONT, COLORS, PROMISE
Branding is the art of accurately portraying the right message to a business’s potential clients and making a lasting, positive first impression. A sophisticated, well-designed brand communicates the right message and gives first-time visitors and viewers an accurate first impression of your business. A brand is identifiable by its tangible, visual elements (logo, colors, fonts, patterns) and its intangible, non-visual elements (terminology, tone, promise)
Targeted, personalizable, measurable – it is easy to understand why email marketing is still the backbone of most integrated campaigns. The availability of analytics allows for continual performance improvement using A/B testing and alternate subject lines to find the most persuasive messaging.
DESIGN & MANAGEMENT
Websites are the ultimate expression of integrated form and function. Your website is your hub of information for your clients. Let's figure out the purpose of your website & how visitors will interact with it. At each step, you will be consulted and informed as I take your brand's digital experience from concept to user-friendly, stunning result. All websites are built on Squarespace.
RESIDENTIAL & COMMERCIAL PROPERTY
One single image has the power to share the lifestyle you elicit within your business. Photographs are also important in today's digital environment to compliment your campaign & brand story. A brand’s personality is communicated to the client through the words and images to evoke advocacy. Lifestyle Models within your photography will achieve a distinguishable appeal to your clientele.
SOCIAL MEDIA, PUBLICITY, INFLUENCERS
Consumers are using social media like never before and optimizing ads with engaging digital content is crucial for your brand’s growth. A highly successful integrated social media advertising campaign will drive traffic, increase reach, and ultimately lead to more sales. Publicity will allow a trusted source to communicate your business on their digital platform. I team up with social influencers, who are people with a large presence on social media and YouTube so that they will promote your business to their more than 10,000 followers.