In your business, it’s common for social media programs to begin without defined KPIs (Key Performance Indicators). Conversations about what success “feels like” help us understand if a brand is looking to maintain a brand image, or drive double digital engagement growth quarter-over-quarter.
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1. Say farewell to AIM- the instant messenger platform is closing down effective 12/15/017
2. Use LinkedIn like a business card
3. Twitter is maximizing engagement in 280 characters
Read MoreI was able to connect to somebody on a back-to-forth instant connection level.
Read MoreSocial media is about creating relationships. You now have access to multiple business owners and your target client on social media.
Read MoreThis year's Longwood Christmas was french inspired. Adorned wit the finest winter flowers, lemon wreaths & an exquisite fruit design in the water.
Read MoreMoving up on the technology ladder our smart phone garners more sophisticated processes to understand human behavior through communication & consumption & have humans dictate their behavior on smart phones.
Read MoreThis is a story about me, and it is interesting because I define the word freedom through my experience.
Read More"The video has been intriguing for me, because I am finding that the newer generation of buyers today love the video, they do not have to read. They can listen to it while they're in the car, they can do whatever, and they get snippets of information." Peter Buchsbaum
Read MoreThis home is filled with vibrant colors & art. The character of the home is enhanced by the tranquil spaces outside on the roof deck, outdoor shower, & back area on the first floor. As you move through the home notice each room has a distinctive look. When you walk out the front door you are in prime Rittenhouse Square.
Read MoreWhat makes Facebook so unique are the targeting options that make it an ideal fit for luxury brand advertising. Unlike most other digital channels, advertisers can choose exactly what type of audience will see their content.
Read MoreThe staged images capture a look of the livable energy within the home. Now, future home guests envision themselves thriving within the home. It is VERY important to stage your listing.
Read MoreBreak through that glass of vlogging. I sure did, and guess what; I still have a few chips on my shoulder from the glass, because it is still a lot to get over and to go through.
Read MoreHard to do sometimes, when you get up in the morning and think, "Oh, my goodness, "I've got to get in front of the camera." Video is kind of the new answer to the riddle.
Read MoreWhat does it mean to say a restaurant is Instagram worthy?
The social media mavens and trailblazers know the distinction of a restaurant that is perfect for Instagram.
Read MoreThroughout this home I was working with both ambient light and flash. This property is beautifully lit by the large ceiling to floor window, thankfully it was a spotless day out and the scenic, selling points are well represented!
Read MoreThe pillows are off-color to the blanket. Next to that sofa, a lamp- modern & sophisticated. Across the room is a table with your favorite fancy wine glasses, the ones that you pull out when your friends come over, your best most cherished friends.
Read MoreIt is up to me to present the home for its grand reveal to the future buyer in an expansive way so they can flip through collection of images & check out three or four kitchen angles, three or four dining room angles, three or four bathroom angles, three or four pool angles.
Read MoreThis is the newest way to showcase your property, development, school district or local community. Drones are a great way to put the puzzle together when showing your viewer the layout of your grounds.
Read MoreThrough a Facebook LIVE, show the viewer the lifestyle of the home, staged furnishings (because your choose that look for a specific reason) and pair up with local businesses to showcase them.
Read MoreWhen should you create the initial live video? Anytime! It can be at your office, in your car, or even when you have free time in between meetings. The most important take-away is that you are getting in front of your audience and keeping them updated every step of the way.
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